This is what happens when you replace all your artists with a computer.
An artist would know that you can't get depth of field in a shallow relief, an artist would know that coming head on all the forshortening of the limbs would make it look chunky. An artist would know that a gaping maw would look flat and uninteresting.
A technician scanning in a picture he found on Google Images would not know these things.
An artist taking months to produce a final work of art makes a decision on each design element before deciding to go ahead or remove it.
A technician can scan in hundreds of pictures and have them all made in that time, they know you are going to buy it no matter what it looks like.
And finally, an artist will be familiar with all the great bas reliefs from around the world, the greeks, persians, the indians, basically anyone with stone to carve. There is a reason most animals and faces are depicted side on. hell, even cavemen knew to paint their murals with the animals side on.
This has so much fail written all over it and it is heartbreaking to think that it will probably sell really well.