Apple to buy 1/3rd of annual gold supply for Apple Watch....

:lol:

The author of the report admits it is an estimate and is based on the Wall Street Journal predictions, which are not official figures.
 
2 ounces of gold per watch. How f**kn heavy and uncomfortable would that bulky piece of shit be. (sorry I have a deep hatred of Apple products, irrational yes but meh I'm an Android girl.)
 
Yeah.. it doesn't make sense for it to be made out of solid gold, especially when the tech will be superseded in 12 months.
 
18karat casing, $1,600- $10k estimates. There's no way they'll make it from 2oz.

Each has a watch case crafted from 18-karat gold that our metallurgists have developed to be up to twice as hard as standard gold.
Erple

For the sake of argument, let's assume that each Apple Watch Edition contains 2 troy ounces of gold (Apple Spotlight estimates 5075 grams in the Apple Watch Edition; 2 troy ounces equals 62.2 grams). Now, 18-karat gold is only 75 percent pure, because pure gold is too soft for everyday use, but for easier math, let's also assume that 75 percent still uses 2 troy ounces of gold. (Even if Apple uses only 1 troy ounce, halving all the numbers below, they're still huge.)

If Apple makes 1 million Apple Watch Edition units every month, that equals 24 million troy ounces of gold used per year, or roughly 746 metric tons.
Titbits
 
Nice little advert for the new Apple product, slipped in as a 'news' item even though the author acknowledges it is only an estimation with a little extrapolation tagged on to the end.

Good luck to them, that should take a bit of gold off the market at least.
 
It will never happen. I know a little about wearables and the watch will never take off like that until they prefect a few key technologies. Once the technologies requisite for making a practical useful watch are perfected though you can make almost any form factor work, the watch doesn't become any more practical a place to base your personal communications than anywhere else.

If it's not a revolutionary watch that does all the stuff that samsung et al's does not then I can't believe they will sell a million a month of even the plain cheaper version.

I hope they plan to have a trade in program, I don't think a third of luxury watch buyers would buy a gold Zenith, Montblanc or (ugh) Rolex knowing their watch will be wildly superceded in a year. A lot of Switzerland's business is now in middle class people with inappropriate credit limits buying what they think is a handcrafted haute time piece they wear on date night and job interviews and will pass down to their great grandchildren. A watch you wear every single day doesn't meet that definition.

The gold weight estimation is reasonable if the band is gold as well.

I would be absolutely shocked if they sell a couple million and most of those will be traded in and recycled so that gold consumption figure is very temporary even if they hit their targets.
 
Que third-party gold plated copies in 5...4...3...2...1...

Seriously though, can you just pop the guts out of the budget model and stick them in a new casing?

I don't doubt they'll be popular, but I don't see people churning though them at the same rate they do with iPhones.
 
Bullion Baron said:
Apple has a patent which potentially reduces the amount of Gold they'll need for their 18k watches http://leancrew.com/all-this/2015/03/apple-gold/

That would bring the cost down significantly, I bet a lot of people would like to own the latest iProduct and they would also like to own a solid gold product as well.

They are only going to see the 18K label and are not going to care that it has half the amount of gold than other 18K gold products, 18k is 18k. And you get a lot of it.

Maybe Apple can sell the volumes they are talking about if they can price them correctly.

If they can replace the ceramic beads with aerogel or polystyrene I could have an 18k house.
 
What have I done wrong? (Can someone please tell me the arithmetic error below - I seem to be out by a factor of 10)

1 million x 2 troy ounces x 31.1 grams / troy ounce x 1 kg / 1000 grams x ton / 907.18 kg = 68.6 tons

1 million watches @ $10k a pop is pretty ambitious sales target.
 
Good promo to get the tweens begging for it;

Several celebrities like Katy Perry, Drake, and Pharrell Williams have been spotted with the gold Apple Watch Edition ahead of the device's launch, but Apple gifted designer Karl Lagerfeld with something even more special -- a custom gold Apple Watch with a gold Link Bracelet.

Just the gold used in the Modern Buckle band raises the price of the Apple Watch Edition from $10,000 (with Sport band) to $17,000, so the price of a pure gold Link Bracelet would likely be upwards of $25,000. The Link Bracelet for the standard Apple Watch is priced at $449 and is Apple's most expensive band.
 
spannermonkey said:
:lol:
So who here got one ?

http://www.complex.com/pop-culture/2015/07/apple-watch-decrease-sales
And how much gold did they actually buy ? :rolleyes:
LOL, that watch is an expensive, useless piece of junk that will be superseded in a year with the next must-have model. For the price of a high end Apple watch you could by a well crafted mechanical watch that will last for hundreds of years and that you can pass on to your children and grandchildren.
 
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