Yeah - slight hype reporting there - should be "Gyft accepts bitcoin for Target gift vouchers". Bugs the crap out of when news is twisted like that, cheapens the message. That said - if you hold bitcoins in the US, you can now go buy Target gift cards to spend profit it you have some without the pain of exchange withdrawals.
Ya, MSM style hyped crapamole reporting style. For people interested in purchasing via Bitcoin, this is a route to use them via Gyft cards at US Target stores. Growing Bitcoin reach is the main thrust here.
